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How to Start a Movement

How to Start a Movement

April 6, 2023

Are you trying to start a movement?

It starts with the courage to be the lone nut, but then…

Author Derek Sivers states, “The first follower is what transforms the lone nut into a leader.”

What can you possibly take away from this if you are implementing software?

To start a movement in your organization, you’ll need a leader. But, perhaps even more important, you’ll need those initial followers. Those unsung heroes add momentum to a movement or can help push new software into the new norm.

Similarly, the ice bucket challenge (a viral internet sensation that raised over $15 million for ALS) followed the same rules. One lone nut poured ice water on himself – but the next few followers connected ALS to the challenge itself AND gained enough momentum to make the movement something few could miss.

For another example, please watch Ted Lasso become that first follower for Rebecca.

Do you have the courage to be the first follower?

References and Resources

Four Ted Talks that will make you a better leader – Inc

For more about Derek Sivers, read my review of his book Anything You Want

For background on the Ice Bucket Challenge

Supporting Music

Everyday People by Sly & The Family Stone

Get Free by The Vines

Originally Posted May 27, 2018

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